Drone shots, filming with a flycam, kid actors and a prickly plant somewhere. Nothing is off-limits for Tenaga Nasional Berhad’s latest Hari Raya advertisement.
The colourful five-minute clip feature some ambitious shots to reflect the familiar chaos that comes with celebrating a festive holiday.
Directed by Quek Shio Chuan, Rumah Epik Fantastik stars Iskandar Syahidan, 14, as a young boy coping with a cramped living situation when members from his extended family spend Hari Raya at his kampung house.
While he was initially unhappy about the way some of the young guests mess with his toys, the boy sees how Hari Raya is better when the whole family is under one roof.
TNB chief corporate officer Datuk Wira Roslan Rahman shared that Rumah Epik Fantastik presents a situation that is relatable to most Malaysians. Hari Raya is a time for family gathering and with that, certain sacrifices need to be made.
“I believe, we are all familiar with that feeling of rushing home to avoid being stuck in traffic. Then, when you’re home, there is no time to relax because you have to start cleaning up.
“We do all this so that we can create a comfortable living situation for everyone else,” Roslan said.
Ultimately, Roslan believes that the ad carries an important message about tolerance. Rumah Epik Fantastik shows how happiness can be achieved with everyone working together and looking out for each other.
“The sense of tolerance among Malaysians is what makes us special,” he added.
Quek, who also directed last year’s hilarious TNB ad Dugaan Raya, shared that Rumah Epik Fantastik took three days to shoot at a location in Banting, Selangor.
Apart from Iskandar, there were about 30 other actors involved in the production. One particular aerial shot involving cars moving simultaneously was a major challenge to execute.
“Once everyone was in the car, it’s quite hard to coordinate. Everyone has to start moving at the same time and get to their assigned positions. Plus, we used a drone (for the shot) and it can stay on the air for a limited time,” the director explained.
The key to nailing the scene comes down to rehearsals and teamwork.
“We had to rehearse the movements in stages. Cars in the front row will practise first, followed by the second row and the next,” Quek said. The director added that he was fortunate to have a passionate team of cast and crew.
“Everyone was up for anything. I remember seeing the cast practise their dance movements together. So that was really inspiring.”